by Eddie Pipkin

Image by Dee from Pixabay

Even if you don’t watch pro football, and even if you don’t follow pop music, you may have been unable to avoid one of the stories that dominated national newsfeeds last week: Taylor Swift’s visit to MetLife Stadium in the Meadowlands to watch her new boyfriend, Travis Kelce of the Kansas City Chiefs play in a Sunday night game.  The Internet exploded.  It was a collision of culture and sports that spawned a thousand memes, and one of the best was “Seemingly Ranch,” a post on X (formerly known as Twitter) that speculated on Swift’s condiment choices for her chicken nuggets.  A post that spawned countless variations and allowed even old-school companies like Heinz to get it on the fun.  It was a masterclass in seizing the moment to ride the wave of what everyone is talking a